Surviving Design
Original title: Sobrevivir al diseño
Being a designer in fast-moving, ever-shifting times.
A spirited yet thoughtful reflection on the relevance of creative work today offering vivid examples and sharp insights from one of Spain’s most internationally recognized designers. Written with clarity and warmth, the book reclaims the artisanal roots of design and affirms its essential role in collective life. It is a deeply human defence of creative disciplines in an age shaped by acceleration, artificial intelligence, and the widespread availability of tools for manipulating text and image.
Being a designer in fast-moving, ever-shifting times.
A spirited yet thoughtful reflection on the relevance of creative work today offering vivid examples and sharp insights from one of Spain’s most internationally recognized designers. Written with clarity and warmth, the book reclaims the artisanal roots of design and affirms its essential role in collective life. It is a deeply human defence of creative disciplines in an age shaped by acceleration, artificial intelligence, and the widespread availability of tools for manipulating text and image.