The Adventures of Genitalia and Normativity
Las aventuras de Genitalia y Normativa
Eloy Fernández Porta is back with a provocative interpretation of the dynamic between the normative and the transgressive.
Sexy is normie. Normie is sexy. Combining sociology, bio-politics, and satire, this book presents a surprising theory of normal imagination as a cognitive mode that is characteristic of the era of emotional capitalism. Gender, fashion, artistic creation, and vigilance are all analyzed from the perspective of a regulating impulse, a normalization imperative that is constantly renovated that doesn’t come from factual powers anymore, but from citizens themselves. United in a spontaneous popular court, armed with smartphones and egged on by a judicial compulsion, they become the axis of societies of control. And as such, it turns out that the affective styles of constructing subjectivity are traversed by the most distinctive pathology of our times, the name of the globalized game: normopathy for all.
«One of the best (and most entertaining) analysts of contemporary societies…In this new essay, he explores the regimen of normativity that functions in this collective false where ‘Hypersensitive Twitter Warriors’ get agitated in a ‘normative happening’…A slap in the face to the love of social media!» (Christian Salmon).
Eloy Fernández Porta (1974) was born in Barcelona. He has a PhD in Humanities from the Universitat Pompeu Fabra. Anagrama has published his essays on cultural criticism: Afterpop, Homo Sampler, €RO$, Emociónese así (‘Get Excited Like That’) and the most recent En la confidencia (‘In Confidence’). He was awarded the Premio Anagrama de Ensayo (Anagrama Essay Award) and the Premi Ciutat de Barcelona (Barcelona City Award). His work has been translated into English, French and Portuguese. He is considered a “fine analyst but also a great writer” (Maxence Grugier, Première), a “top class essayist” (Santi Balmes, Rolling Stone), “brilliant, hilarious, and bizarrely accessible” (Céline Ngi, Fluctuat). Recognised as “one of the most decisive proponent of spoken word in Spain (Eduard Escoffet), acts with Agustín Fernández Mallo, in the Afterpop duo Fernández and Fernández. She leads a new generation of bookworms who look at pop culture with the rigour of university research (Carlos Sala, La Razón) and she has “invented a form of thinking that is impressive in its freedom and causticity” (Nils C Ahl, Le Monde).